Ahmed Rushdi, SI, PP (; April 24, 1934 – April 11, 1983) was a versatile Pakistaniplayback singer who worked in film music and was "an important contributor to the Golden Age of Pakistani film music." Rushdi is acclaimed as one of the greatest singers ever lived in south asia and was a natural baritone, yet could sing high tenor notes with ease. Born in Hyderabad Deccan, he migrated to Pakistan and became a leading singer in the Pakistan film industry. He is considered to be one of the most versatile vocalists of the subcontinent and was capable of singing variety of songs. He is also considered to be the first regular pop singer of south asia and credited as having sung the "first-ever South asian" pop song, "Ko-Ko-Ko-reena."