Batman OnStar commercials

Batman OnStar Commercials

Batman OnStar commercials

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The Batman OnStar commercials were a series of six television commercials featuring comic book superhero Batman, created by ad-agency Campbell-Ewald and aired from 2000 to the beginning of 2002. In 2000, OnStar, DC Comics and Warner Bros. teamed up to promote brand name awareness of the new OnStar onboard guiding system, leading to a large increase in subscribers and a higher rate of subscriber renewals.Raymond, Joan. "Holy Toledo!" American Demographics. March 2001, Volume 23, Issue 3.


Two of the commercials ("Hot Date" and "Riddle Me This") were directed by Vincent Ward, and the other four were directed by Andrew Davis, working with DoP Thomas Kloss. The production company was Millennium Pictures (Detroit), special effects were provided by Flash Film Works, and the scripts were written by Nancy Wellinger and Jim Millis. The Batman OnStar commercials helped promote brand name awareness of the system, leading to a large increase in subscribers and a higher rate of...
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