is the sports division of the BBC
. It became a fully dedicated division of the BBC in 2000. It incorporates programmes such as Match of the Day
(discontinued in January 2007), Test Match Special
, Ski Sunday
, Rugby Special
and coverage of Formula One
motor racing, MotoGP
and the Wimbledon Tennis Championships
To improve its coverage of sports news and politics, the BBC created the position of Sports Editor. Mihir Bose
was the first post holder, who after leaving in August 2009 was replaced by David Bond
in December 2009.
BBC Sport's website is also the UK's biggest and most popular sport website and is increasingly adding video and audio coverage to its scores and text news services.
BBC Sport provides radio coverage for BBC Radio 1
, BBC Radio 2
, BBC Radio 4
, BBC Radio Five Live
and BBC World Service
Due to the public status of the BBC, advertising
is forbidden and as a result, sports matches covered by BBC Sport are not allowed to be sponsored, although the present commercialisation of sport makes this almost impossible in practice. In the face of increased competition from its rival broadcasters the BBC has softened its stance and is now contractually obliged to refer to certain competitions by their sponsored name under the terms of broadcasting rights deals.
BBC Sport launched a trial of the High Definition television format of the 2006 Football World Cup
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