is an Italian luxury goods house best known for its leather goods. Founded in 1966, it was purchased in 2001 by Gucci Group
, now a part of the French multinational group PPR
. Bottega Veneta is headquartered in Vicenza
, in the Veneto
region of northeastern Italy.
Bottega Veneta was established in 1966 by Michele Taddei and Renzo Zengiaro. The name Bottega Veneta means “Venetian atelier” and the company was begun to produce artisanal leather goods. The company’s artisans developed a leather-weaving technique, called intrecciato
, that remains a signature of the brand.
Over time Bottega Veneta’s renown grew, thanks to the quality of its craftsmanship and the appeal of its discreet, no-logo design. In the 1970s the company began advertising with the tag line “When your own initials are enough”. By the early 1980s Bottega Veneta was a favorite of the international jet set. Andy Warhol, who did his Christmas shopping in the New York boutique, made a short film for the company in 1980s.Renzo Zengiaro left Bottega Veneta in the late 1970s. Michele Taddei departed a few years later. Vittorio and Laura Moltedo (Laura had previously been married to Taddei) moved from New York to Vicenza to run the company. Over time, Bottega Veneta’s fortunes declined and by the 1990s the brand had abandoned its understated ethos and ventured into more trend-driven fashion territory.
The most recent chapter in Bottega Veneta’s history began in February 2001,... Read More