Brian Lara International Cricket 2007

Brian Lara International Cricket 2007

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Brian Lara International Cricket 2007

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Brian Lara International Cricket 2007 (BLIC 07) is a cricket computer game from Codemasters available on PlayStation 2, PlayStation Portable, PC and Xbox 360 (Also Xbox Live enabled). It is endorsed by West Indian cricketer Brian Lara. It follows Brian Lara International Cricket 2005 released 2 years earlier. It was released on the 23rd March 2007 during the 2007 Cricket World Cup, which is a similar launch tactic used by Codemasters for the release of Brian Lara International Cricket 2005, which was launched on the first day of the 2005 Ashes series. The game was released in Australia and New Zealand under the name of Ricky Ponting International Cricket 2007 and in India as Yuvraj Singh International Cricket 2007.

Prior to release

Codemasters Open Day

Codemasters held an open day in October 2006 which was attended by six staff members at PlanetCricket and one member from the Codemasters forum. The seven were shown the game being developed as well as given a demo of the current alpha build. Another open day was planned for March 2, 2007 where gamers got the chance to try out the new game.

The open day was a large success in generating support from the game as this extent of customer relations is unheard of to cricket gaming fans which puts Codemasters in a positive light as a company that cares for its customers. The community liaison officer (and web editor) Peer Lawther (aka Rubbergenius) also aids...
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