Cheerwine

Cheerwine is a cherry-flavored soft drink produced by the Carolina Beverage Corporation of Salisbury, North Carolina. It has been produced since 1917 by "the oldest continuing soft drink company still run by the same family".

Overview and history

When the Maysville Syrup Company of Maysville, Kentucky went bankrupt in 1917, L.D. Peeler and other invested businessmen moved the company to North Carolina and renamed it the Carolina Beverage Corporation.

Cheerwine has a very sweet cherry flavor, is burgundy-colored, and has an unusually high degree of carbonation compared to other soft drinks. The product was named for its color and taste; the company website states that "it made sense to name a burgundy-red, bubbly, cherry concoction—Cheerwine." The "Retro Cheerwine" variant is sold in glass bottles and is sweetened with cane sugar instead of high-fructose corn syrup. Unlike most wine, Cheerwine contains no fortified alcohol.

The company also markets Cheerwine flavored ice cream, sherbet, and cream bars, mainly in Food Lion, a Salisbury-based supermarket chain.<ref...
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