Edward G. Nalbandian
(December 29, 1927 – February 22, 2006) was the owner of Zachary All Clothing
, a store he opened in the 1950s at 5467 Wilshire Boulevard
(just west of La Brea Avenue) in Los Angeles, California
. The store was located in the Miracle Mile
shopping district of Wilshire Blvd.
In the 1950s and 1960s, Nalbandian became a minor celebrity, making frequent appearances in commercials for his store and even on talk shows such as The Tom Duggan Show
. Most of these commercials featured the line "Come on down to 5-4-6-7 Wilshire Boulevard". In one commercial, Nalbandian said of his low prices, "My friends all ask me, 'Eddie, are you kidding?' And I tell them no, my friend, I am not kidding." This inspired the Frank Zappa
song Eddie, Are You Kidding?
from the album Just Another Band from L.A.
(1972), as well as Mark Volman
's monologue to the audience in the track Once Upon a Time
from the album You Can't Do That on Stage Anymore, Vol. 1
In later years Nalbandian's son took over the store's operation. 5467 Wilshire is now occupied by a Walgreens