ESPN Star Sports (or
ESS and stylized as ESPN STAR Sports) is a joint venture between
The Walt Disney Company (through
ESPN Inc., which it directly owns) and
News Corporation (through
Star TV, which it directly owns). The venture has its base in
Singapore and operates 17 ESPN and STAR Sports branded networks throughout Asia, transmitting in 5 languages (
English,
Cantonese,
Hindi,
Korean and
Mandarin). The networks broadcast various local and international sporting events, and also local editions of
SportsCenter for
China,
Hong Kong,
India,
Taiwan, and
Southeast Asia. ESPN Star Sports also operates a 24-hour
Cricket channel,
STAR Cricket. Star Sports launched STAR Sports Thailand on Monday August 4, 2008 exclusively for
Thai viewers. ESPN Star Sports is currently in the process of down-linking of their new channel: "ESPNews India" to India.
ESPN Star Sports also has Asia's leading Events Management team that has been successfully staging large-scale sporting events across Asia. The Event Management team is a completely integrated events group that manages concept creation, sponsorship, marketing, PR, TV broadcast, operations, and logistics for clients. Events currently in their portfolio include the X Games Asia, 9 Ball Tour, KL World 5's Futsal, Cartier Polo, Formula Drift Singapore, Nations Cup Netball, Indian Hockey League, and the
World Pool Championship.
History
One of the biggest successes for the Event Management team was the creation of the
Premier......
Read More