Gaba Corporation

Gaba Corporation

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Gaba Corporation

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Description:
is a chain of eikaiwa (English conversation schools) in Japan. The company was founded in 1995 and is currently headquartered in Shibuya-ku in Tokyo with learning studios in the Tokyo, Chiba, Yokohama, Nagoya, Osaka, Kyoto, and Kobe areas. The current president and CEO is Kenji Kamiyama.

The company provides language lessons on a "one-to-one" (one student and one teacher) basis and using textbook lessons and online (computerized) instructor aids, language and vocabulary drills, and guided conversation topics. Gaba describes itself as a "man-to-man eikaiwa" (man-tsuu-man eikaiwa). In Japanese, "man-tsuu-man" (マンツーマン), a katakana phrase adapted from English, means "one-to-one," referring to the company's one student/one instructor lesson style.

Meaning of the company name

The company name "GABA" is an acronym for "girls, be ambitious; boys, be audacious!". According to a speech given by co-founder Hideki Yoshino, he chose this name because he had a keen interest in physical fitness, and named it after Gamma-Aminobutyric acid, an amino acid used by bodybuilders. It is also worth noting that many other large Japanese English conversation schools at the time also...
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