is a grape-flavored soft drink
that was first produced and marketed in 1939 by Benjamin "Tyndle" Fooks. Grapette is now produced by Grapette International
, and is marketed in the United States by Wal-Mart
as part of its Sam's Choice
line of soft drinks.
Grapette was developed by Benjamin "Tyndle" Fooks when, while working as a traveling salesman selling a product known as "Fooks Flavors", he noticed the popularity of his grape flavor. From this, Fooks, dissatisfied with existing grape sodas on the market, sought to develop a grape soda that tasted the way he believed that a grape soda should taste. Over the course of two years and tens of thousands of taste tests, by 1939, he had developed a flavor that he believed was superior to all other grape sodas available at the time.
To name the drink, Fooks turned to Hubert Owen. Owen and an assistant ran a local contest to come up with a name, but this failed to produce a suitable name. Owen then traveled to Washington, D.C.
in 1939 to search the trademark files of the United States Patent Office
for a suitable name. Here, it was found that a man named Rube Goldstein owned a trademark for the name "Grapette", "Orangette", and "Lemonette". Further research determined that Goldstein owned a small bottling firm that produced a drink that used one of Fooks' grape flavors, called "Tiny", which it distributed in... Read More