These new record attempts included many unusual or bizarre categories such as a 300-pound tumor, squirting milk from one's eye, covering one's self with bees, sitting in a tub of snakes, regurgitating, burping, setting one's self on fire, eating metal, worms, and ketchup, kissing cobras, acting as a human speed bump, and entering a coffin full of cockroaches. Most of these attempts never found their way into the Guinness Book. The show was met with poor ratings and even poorer reviews: viewers and critics alike were confused and appalled by the disturbing "records" being attempted.