Ownership changes at the track kept a scheduled 1973 NASCAR event from running.
Bobby Allison won the 1974 running for Roger Penske's first win on a NASCAR oval; Allison was fined nearly $10,000 after the race when postrace inspection discovered unapproved valve lifters.
David Pearson led the final 120 laps in a runaway win in 1976; it was his tenth big-track win of the season.
Bonnett's 1977 win was his first on a superspeedway and the last for the Dodge marque until 2001. Dodges finished 1-2 as Richard Petty skidded through Turn Four in a last-lap bid for the win.
Bobby Allison posted his fifth win of 1978 in the Times 500. Richard Petty engaged Allison and others in a huge battle for the lead in the first half of the race, driving a Chevrolet, before blowing his engine. Cale Yarborough pitted on the pace lap with distributor problems but rallied to finish third.