Mediaset S.p.A., known as
Gruppo Mediaset in
Italian, is an
Italian-based
media company which is the largest
commercial broadcaster in the country. Founded in the 1970s by the now Italian prime minister
Silvio Berlusconi and still controlled today with a 38.6% stake by his family
holding company Fininvest, the group competes primarily against the
public broadcaster and market leader
RAI,
La 7, and
News Corporation's
Sky Italia.
Mediaset's headquarters are in
Milan,
Lombardy. Many of its studios are located in the Milano 2 area of
Segrate, a municipality bordering Milan, where broadcasts of local station TeleMilano (now airing nationally as Mediaset's
Canale 5) began in 1978. After merging with various local broadcaster to form the Canale 5 syndication, much production was moved to
Cologno Monzese, where the infrastructure of the former Telealtomilanese was present. The company currently has three main television production centres, in Segrate, Cologno Monzese and
Rome.
Due to their proximity to (or encirclement by) Italy,
Croatia,
Switzerland,
Malta,
San Marino, the
Vatican City and
Slovenia also receive Mediaset broadcasts.
In addition to its domestic television interests, Mediaset also operates a series of
news,
entertainment and
sport websites; holds 50.1% of the
Spanish broadcasting firm
Mediaset España Comunicación; and heads a
consortium which owns the
television production house
Endemol.
Holdings
Holdings in Spain are through Mediaset's 50.1%...
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