Motorola Mobility

Motorola Mobility

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Motorola Mobility

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Motorola Mobility Holdings, Inc. (), formerly the Mobile Devices division of Motorola Inc. until January 2011, is a communications corporation headquartered in Libertyville, Illinois, a Chicago suburb. Motorola's networks division (called Personal Communication Section (PCS) prior to 2004) pioneered the flip phone with the StarTAC in the mid-1990s. Motorola had a commanding lead in the analog cellphone market, but failed to jump on the digital bandwagon, giving a way for global rivals such as Nokia and Samsung Electronics to leap ahead.

Motorola continued to experience a major crisis with its handset division, which recorded a $1.2 billion loss in Q4 2007. Its global market share had been continuously on the decline; from 18.4% of the market in 2007, it had a share of just 9.7% by 2008. In contrast, Motorola's rivals flourished and by July 2007, its long chasing South Korean rival, Samsung Electronics, surpassed it as the new world's 2nd largest handset maker - with a surge in market share in Q1 2008, Samsung now commands a large share of 16.4%. Motorola was on the verge of losing its weak 3rd place position to the fast rising South Korean multinational LG Electronics, which overtook Sony Ericsson in Q1 2008 with a strong increase in market share to 8.6%.

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Motorola Mobility was the mobile devices division of Motorola which was in...
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