Motorola Mobility Holdings, Inc.
(), formerly the Mobile Devices division of Motorola Inc.
until January 2011, is a communications corporation headquartered in Libertyville, Illinois
, a Chicago
suburb. Motorola's networks division (called Personal Communication Section (PCS) prior to 2004) pioneered the flip phone with the StarTAC
in the mid-1990s. Motorola had a commanding lead in the analog
cellphone market, but failed to jump on the digital
bandwagon, giving a way for global rivals such as Nokia
and Samsung Electronics
to leap ahead.
Motorola continued to experience a major crisis with its handset division, which recorded a $1.2 billion loss in Q4 2007. Its global market share had been continuously on the decline; from 18.4% of the market in 2007, it had a share of just 9.7% by 2008. In contrast, Motorola's rivals flourished and by July 2007, its long chasing South Korean
rival, Samsung Electronics, surpassed it as the new world's 2nd largest handset maker - with a surge in market share in Q1 2008, Samsung now commands a large share of 16.4%. Motorola was on the verge of losing its weak 3rd place position to the fast rising South Korean multinational LG Electronics
, which overtook Sony Ericsson
in Q1 2008 with a strong increase in market share to 8.6%.
Motorola Mobility was the mobile devices division of Motorola
which was in... Read More