Multicultural Broadcasting

Multicultural Broadcasting

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Multicultural Broadcasting

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Description:
Multicultural Broadcasting is a media company based in New York City founded by Chinese-American businessman Arthur Liu. Multicultural caters mostly to the Asian American community and owns television and radio stations in several of the top markets in multiple languages.

History

This company was founded as Multicultural Radio Broadcasting Inc. (MRBI) in 1982 with an initial business in United States radio broadcasting industry. To this day, it remains the largest Asian American owned media group in the U.S.

On September 26, 2006, Multicultural Broadcasting made an agreement with The E. W. Scripps Company to buy five of Scripps' Shop At Home/Jewelry Television affiliated broadcast television stations for $170 million. Sales were final on KCNS (San Francisco), WOAC (Cleveland), WRAY (Raleigh) on December 20, 2006, followed by WMFP (Boston) and WSAH (New York). Prior to that, the five stations switched to a 24-hour infomercial format. The Sunbelt Television-owned KHIZ has been absorbed into Multicultural's portfolio upon FCC approval, however, it remains an affiliate of America One. The E.W. Scripps Co. Press Release

On November 5, 2008; Multicultural Broadcasting has suffered financial defaults of $135 million loans and the company has headed into a trust under the care and feeding of Lee W. Shubert for the purposes of selling off assets and paying off their creditors. Stations include KCNS-TV, WMFP-TV, WOAC-TV, and...
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