The 2011 NAB Show was April 9 to 14 at the Las Vegas Convention Center. This year, NAB highlighted that media consumption has become more digital and connected. This included discussion of TV everywhere strategies, mobile TV, and how the set top box will retain relevancy. was another theme that cropped up at the show. This trend is closely tied with the adoption connected TV behaviour, and the use of social media.
The 2010 NAB Show was April 10 to 15 at the Las Vegas Convention Center. Emmy-nominated Big Bang Theory actor Jim Parsons was presented the NAB Television Chairman's Award for his role as theoretical physicist Sheldon Cooper. This was presented at the NAB Television Luncheon on April 12 at the Las Vegas Hilton. A Super Session took place on April 13 titled “Unboxing Advertising and Entertainment: Building a Transmedia Experience.” The list of experts on the panel included writer/producer from Heroes and LostJesse Alexander, Ivan Askwith, director of strategy at creative agency Big Spaceship (“Tim Burton at... Read More