National Football League Experience

National Football League Experience

National Football League Experience

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The NFL Experience is a temporary theme park operated by the National Football League during the week of the Super Bowl. It is a combination of interactive attractions and special events.


The Experience's attractions simulate the elements that are found in the NFL, including:
  • Throwing a football for accuracy at a target
  • Simulating a short run to the goal line while being restrained by a bungee cord
  • Making extra point and field goal attempts
  • Running a pass pattern among the sidelines
  • Leaping over pylons that substitute for defenders and landing into an "end zone"
  • Calling the play-by-play of a famous event or game
  • Dancing to celebrate a touchdown

Elsewhere at the Experience are a large "NFL Shop" and an autograph table at which current and former players make appearances.

Most attractions carry the names of corporate sponsors. Also, some vendors sell products in temporary storefronts.

Special events

On the Saturday before the Super Bowl, the Experience hosts "NFL PLAYERS LIVE," which is produced by the NFL Players Association. This event features autograph sessions and video game tournaments.

Also generally held on the grounds are a clinic for cheerleaders and Punt, Pass, and Kick, a recreational event for young people.

In 2007, the Experience is the new venue for Pepsi Smash, a series of concerts in which famous recording artists perform to celebrate the Super Bowl.

In 2008, a new event called NFLX After Dark will take place on...
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