It has a large number of journalists covering the action from the Bombay Stock Exchange (BSE) and the National Stock Exchange of India (NSE). Furthermore, it also covers the latest business deals and acts as a platform for companies to give their public results, with growth rate, net profit etc. On 14 December 2006 NDTV Profit was launched a video screen at the BSE building.
The NDTV Profit Business Leadership Awards was started by NDTV Profit in July 2006. The first edition of this saw the awards being given away to entrepreneurs by the Indian Prime Minister Manmohan Singh. Nandan Nilekani of Infosys was chosen the Viewers' Choice Best Global Indian.