The semi-annual
New York Fashion Week,
branded Mercedes-Benz FashionWeek in 2009, is held in February and September of each year in
New York City. It is one of four major
fashion weeks held around the world (along with those in
Paris,
London, and
Milan).
History
The first New York Fashion Week, then called Press Week, was the world's first organized fashion week. Held in 1943, the event was designed to attract attention away from French fashion during
World War II, when fashion industry insiders were unable to travel to Paris to see French fashion shows. Fashion publicist Eleanor Lambert organized an event she called "Press Week" to showcase American designers for
fashion journalists, who had previously neglected their innovations.
In 1994, the event was moved to its former site in
Bryant Park, where it was held inside a series of large white tents in the almost-block-long park.Wilson, Eric. New York Times...
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