No Mercy is the debut studio album by Puerto Rican reggaeton performer Daddy Yankee and was released in April 1995 by independent labels White Lion Records and BM Records.. Billboard (Nielsen Business Media, Inc.). Retrieved on 25 February 2009 Daddy Yankee made the album alongside Reggaeton pioneer DJ Playero. This album had rhythms of Reggae and Dancehall which mimicked that of El General and Nando Boom and Hip-Hop lyrics of that of Vico C. Both artists were inspirations of Daddy Yankee. During this time, Daddy Yankee was known as "Wynchesta 30-30" or "Wynchesta Yankee". After his completion of "No Mercy", he began to sell his cassettes in various stores and clubs, and performing for free in high school dances and private parties. After his mild success of "No Mercy", many producers and artists began to work with him, taking then the name "Daddy Yankee".