The concession was awarded to Peninsular Metroworks Sdn Bhd (PMW), a company formed in 1996 but the company was not able to get the project off the ground. PMW was formed by Nadi Senandung Sdn Bhd (55%), Yayasan Bumiputera Pulau Pinang Bhd (35%) and an individual. It was reported in early May 2007 that Malaysian Resources Corporation Berhad (MRCB) will become the lead shareholder of the company and will start the construction of the road.
About 60 percent of the 17 km highway will be elevated. Development cost is expected to be RM1.02 billion.