Public awareness of science (PAwS), also public understanding of science (PUS), is a term relating to the attitudes, behaviours, opinions and activities that comprise the relations between the general public or lay society as a whole to scientific knowledge and organisation.
It is a comparatively new approach to the task of promoting science, technology and innovation among the public and provides an integrated and results-oriented view, integrating under a single framework a series of other fields, such as:
How to raise public awareness and public understanding of science and technology, and how the public feels and knows about science in general, and specific subjects, such as genetic engineering, bioethics, etc., are important lines of research in this area.
The Bodmer Report
The publication of the Royal Society's' report The Public Understanding of Science (or Bodmer Report) in 1985 is widely held to be the birth of the Public Understanding of Science movement in Britain.. You can download a PDF from... Read More