PVR Cinemas

PVR(Priya Village Roadshow) Cinemas is one of the largest cinema chains in India. The company, which began as a joint venture agreement between Priya Exhibitors Private Limited and Village Roadshow Limited, began its commercial operations in June 1997 with the launch of PVR Anupam in Saket, India's first multiplex. By introducing the multiplex concept in India, PVR Cinemas brought in a whole new paradigm shift to the cinema viewing experience: high class seating, state-of-the-art screens and audio-visual systems.

As of April 2010, PVR has a total of 142 screens in 33 multiplexes across India. PVR commands a significant presence in New Delhi and NCR with 37 screens in 13 multiplexes. PVR also has a strong presence in Chennai, Lucknow, Indore, Hyderabad, and Bangalore. It is expanding to other parts of the country, especially in Mumbai with openings of PVR Juhu, where there are many other established multiplex. After the tremendous success of Cinema Europa in Delhi, PVR Cinemas has introduced the concept of luxury viewing to Bangalore as well. PVR also currently operates India's largest multiplex, PVR Bangalore, which has 11 screens multiplex which includes two ultra premiuma cinemas known as the Gold Class and two luxurious auditoriums called Cinema Europa.

PVR recently launched its premium brand, PVR Premiere, targeted at urban consumers in metros, with the opening of PVR Select Citywalk in Select Citywalk. The company operates two...
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