Queen of Hip-Pop

Queen Of Hip-Pop

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Queen of Hip-Pop

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Queen of Hip-Pop is Namie Amuro's seventh original studio album. It was released on July 13, 2005 after four singles and was her most commercially successful effort in five years before Play was released.

Origin of the title

While planning the album, Amuro decided she wanted to create music that would have its most profound effect live. The result is an album that is her most uptempo containing 11 hip hop songs and only one pop ballad. The term "Hip-Pop" has been coined to the describe the music on the album because of her image as a pop music icon and her transition to R&B/Hip-Hop music.

Packaging and design

The album art theme is that of the Pink Panther. Amuro happened to be a big fan of the Pink Panther cartoon character and wanted to include its image. A licensing deal was struck with MGM studios allowing Amuro to freely use the character in her album artwork and promotion. A special character "Namie Panther" based on Amuro herself was also created as a counterpart to the Pink Panther. Because of the Pink Panther deal, all of the material released for the album has been pink. (Amuro had stated in an interview years before that she did not like pink.) First pressing packaging of the album included Pink Panther stickers and a Pink Panther styled newspaper containing lyrics for the album.

Tie-ups and theme songs

"Alarm", "Girl Talk", and "WoWa" were used in TV commercials for the Lucido-L hair products....
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