RCA/Jive Label Group

RCA/Jive Label Group

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RCA/Jive Label Group

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RCA/Jive Label Group was a short-lived American record label group, owned by Sony Music Entertainment and representing the merger of the RCA Music Group and Jive Label Group. The umbrella group was formed in 2007 under the name BMG Label Group, was rebranded as RCA/Jive Label Group in 2009, and was finally dissolved into two separate groups in 2011: the newly formed Epic Label Group, and the continuing RCA Music Group.


Formation as BMG

RCA/Jive configuration began as the BMG Label Group during the last year of the Sony BMG merger. The group was officially formed in September 2007 when Bertelsmann restructured their RCA and Zomba groups into one entity bearing the BMG branding. Bob Anderson and Kevin Twitchell led the sales department for the new group, and John Fleckenstein was named senior VP of international. By early 2008, the BMG Label Group was said to consist of RCA Records, Jive Records, J Records, LaFace, Arista, Volcano Entertainment, Verity, GospoCentric and Fo Yo Soul. In April 2008, Barry Weiss was promoted to chairman and CEO of the BMG Label Group, a position he still held since the groups rebranding. Weiss replaced longtime music exec Clive Davis, who became the Chief Creative Officer. Though some interpreted this move by Sony as a way of shuffling Davis out of the company,...
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