Shirin Guild

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Shirin Guild (born 1946) is a contemporary British Iranian fashion designer. Her label was established in London, in 1991. Shirin Guild was born in 1946 and grew up in Iran. Prior to the 1978 revolution she moved to Los Angeles and then to London where she lives today.

Guild's career in fashion started when she began to design clothes for herself because she could not find items she liked in the shops. When her designs were demanded by other women she decided to launch her own label. Apart from some tuition from a London Central Saint Martins College of Art and Design tutor, Shirin Guild is a self-taught fashion designer. The Shirin Guild label was launched in 1991 by Shirin and her husband, the interior decorator Robin Guild. It is an independent company which produces three collections of womenswear a year.

Shirin Guild is renowned for utilising unconventional materials and manufacturing technologies, which she combines with traditional fabrics and craftsmanship. Guild's innovative, minimalistic garments are made of uniquely devised fabrics, based on yarns made from cashmere, silk, linen, wool, cotton, stainless steel, copper, hemp, bamboo, pineapple and even paper, or combinations thereof. Guild's designs were originally inspired by Iranian peasant clothes and other traditional garments from around the world. Initially known for oversize, square-shaped patterns, designed to take form on the...
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