The New Paper is
Singapore's second-highest circulating paid
English-language newspaper, first launched on July 26, 1988, by
Singapore Press Holdings (SPH). According to SPH, its average daily circulation for August 2010 was 101600.
The New Paper is a newspaper in
tabloid form. It was originally published as a "noon paper", but since 2006 is published daily in the morning from 7 a.m. onwards. There is also a noon edition that hits the newsstands on Mondays and Thursdays that give more special coverage of late-night
association football matches that occur after the morning edition goes to press.
It is the second most-read paid English daily in Singapore. It is often compared to the freesheet tabloid
Today, although the latter positions itself against
The Straits Times. It targets readers with more eye-catching tabloid journalism featuring sensationalist and exaggerated headlines. It tends to focus on human-interest stories, with extensive sections on entertainment, fashion and sports. There is, in comparison with
The Straits Times, very little coverage of international news. However, according to SPH,
The New Paper presents "news with sharp angles not seen elsewhere," and perceives its paper to be "stylish", "arresting" and "easy to read" while tackling "complex issues".
The New Paper is particularly noted for its coverage of sports...
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