Warner-Amex Satellite Entertainment Company (WASEC)
was a joint venture
owned and operated by Warner Communications
(whose share was overseen by Warner executive David Horowitz) and American Express
, then American Express President, ran the Amex share) that developed and worked on interactive television systems in the late 1970s and initiated several successful cable networks that remain well-known.
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, Warner Communications entered the cable television industry by forming Warner Cable
. On December 1, 1977, Warner Cable's Columbus, Ohio
unit introduced the QUBE
, the world's first interactive television programming system that predated Video On Demand
by decades. QUBE featured 30 channels, including ten premium and pay-per-view
networks and ten interactive channels operated by set-top box connected to a modem.
Among the channels introduced on the QUBE were precursors to popular channels that exists today including:
- Star Channel: Existing prior to the creation of QUBE in 1973, it served as a premium movie channel for the system. The direct precursor to The Movie Channel.
- Sight On Sound: A network that aired music programming such as concerts and music videos. It was the prototypical version of MTV.
- Pinwheel: An educational/entertainment network aimed towards preschoolers and children. Transformed into Nickelodeon in 1979 with the TV series later becoming a......