One of the biggestproblems with QR codes isthat most people out ...More
One of the biggestproblems with QR codes isthat most people outthere donâ€™t evenunderstand what they areor what their purpose is.One person did a publictest asking people whatthe image was and hereceived a variety ofinteresting answers. Less
" With marketers not even fully confident why they need QR codes or apps, it seems that the technology itself and consumers are suffering the failure in mobile campaigns, rather than the actual strategy bearing the brunt of the lack of success. "
One of the biggest problems with QR codes is that most people out there donâ€™t even understand what they are or what their purpose is. One person did a public test asking people what the image was and he received a variety of interesting answers.